![]() The menu was created by James Beard Award-winning chef Sherry Yard. “All the seats are laid out so we never have to get in front of you … to give you that perfect experience of watching the movie,” Lee says. Those seats come in two options: You can choose between 33-inch premium leather seats that come with a table and range from $11 to $13 or “premium plus” reclining seats that cost $17 to $22 and include a pillow, blanket, unlimited popcorn and an iPad for ordering food and drinks.Ĭoncessions include high-quality finger food such as lobster rolls and Bao buns filled with short ribs and pickled vegetables they can be ordered in the lobby if you purchase regular seats or via iPads inside the theaters for those sitting in premium plus rows. Audience members buy their tickets in advance through the theater’s website, allowing them to skip pesky box office lines and reserve guaranteed seats from home. Like the new ArcLight Cinemas, iPic operates on a largely digital platform. The new Bethesda location is part of the upcoming Pike & Rose mixed-use development, which will feature several restaurants, a Sport & Health club, a Hilton hotel and PerSei luxury apartments. IPic opened its first theater in 2007 and has since expanded to include 11 cinemas. iPic means ‘I pick how I want my night to go.'” “We want to take it up a notch,” says Jim Lee, iPic Entertainment’s vice president of marketing and advertising. WASHINGTON - Dinner and a movie may never be the same thanks to a second luxury theater opening in North Bethesda, Maryland, this weekend.īoasting plush leather recliners and black-clad “ninja” servers who deliver food right to your seat, iPic Theaters joins ArcLight Cinemas in a new wave of opulent movie venues. Business & Finance Click to expand menu.Stop 20 is the last point on this walking tour. Return to the African American Heritage Walking Tour The efforts, pride, and achievements of Rockville’s African Americans from the 18th century through today are important in understanding Rockville’s history. Through the efforts of the Montgomery County chapter of the NAACP, which staged protests and sit-ins at local establishments, and with mounting national pressure to desegregate, Rockville adopted a public accommodations law in 1962.Īs you look at the Regal Cinema, where people of all races are welcome today, you can reflect on the struggle that African Americans faced only 40 years ago, just to be allowed to walk through the front doors of places like this. It was understood at many area restaurants that black patrons would come to the rear to pick up food to go, but were not allowed to eat inside or use the front door. Signs hung over the entrances and at the restrooms denoted “White” or “Colored.” Signs like this were all over Rockville, including the theater, courthouse, and railroad station. Black patrons had to enter a separate door that led directly up to the balcony without passing through the rest of the theater. The Milo had 600 seats on the main level for white patrons, and 150 in the balcony for African Americans. Rockville has had several theaters over time the SECO opened 1912 a few blocks to the west and the Milo, which was located across from the Regal, was built in 1935.
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